I've decided to create a new genre. I call it “beardcore”. Scene heads generally make confessional folk music recorded alone in some isolated building (cabin, hut, beach house etc.) with only acoustic guitars, banjos and whatnot for company. Oh, and they have beards. Now you may think to yourself, ‘This will never take off! How silly of her!’ and, given most of my genre creating, you’d be right (Oberstcore never did take off…), but this scene is not just existing, but is currently thriving. The newest beardcore artist is James Vincent McMorrow’. Joining Bon Iver and Fleet Foxes in the genre, McMorrow hails from the not so green isle of Ireland and is making waves with his debut album Early In The Morning , eleven tracks of atmospheric indie-folk with intelligent musicianship, and more intelligent lyrics. The album starts off with “If I Had A Boat” an initially a capella, atmospheric grower. Starting off quietly, it eases the listener into the record with McMorrow...
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